Marginkraft

Industry Glossary

The jargon, acronyms and formulas from the Marginkraft curriculum, in your industry's language — a quick reference for meetings, budget reviews and everything in between.

115 terms

Foundation

24 terms

Accrual Accounting

Jargon

An accounting method that records revenue and expenses when they are earned or incurred, regardless of when cash changes hands.

Amortization

Jargon

The systematic allocation of the cost of an intangible asset over its useful life.

Break-even Point

Jargon

The point at which total revenue equals total costs, resulting in zero profit or loss.

Break-even = Fixed Costs / (Price per Unit - Variable Cost per Unit)

CapEx

Acronym

Capital Expenditure. Money spent on acquiring or maintaining fixed assets like property, plant, and equipment.

Cash Flow

Jargon

The net amount of cash and cash equivalents moving into and out of a business.

Contribution Margin

Jargon

The revenue per unit sold minus the variable cost per unit, used to assess profitability.

Contribution Margin = Price per Unit - Variable Cost per Unit

Depreciation

Jargon

The systematic allocation of the cost of a tangible asset over its useful life.

Discounted Cash Flow

Jargon

A valuation method that estimates the value of an investment based on its expected future cash flows, discounted to present value.

EBITDA

Acronym

Earnings Before Interest, Taxes, Depreciation, and Amortization. A measure of operating performance that strips out financing and accounting decisions.

EBITDA = Revenue - Operating Expenses (excl. interest, taxes, depreciation, amortization)

Fixed Cost

Jargon

A cost that does not change with the level of production or sales.

Free Cash Flow

Jargon

Cash generated by operations after capital expenditures, available for distribution to investors.

FCF = Operating Cash Flow - Capital Expenditures

Gross Margin

Jargon

The difference between revenue and cost of goods sold, expressed as a percentage of revenue.

Gross Margin = ((Revenue - COGS) / Revenue) x 100

IRR

Acronym

Internal Rate of Return. The discount rate that makes the NPV of an investment zero.

NPV

Acronym

Net Present Value. The difference between the present value of cash inflows and outflows over a period.

Net Margin

Jargon

The percentage of revenue that remains as profit after all expenses are deducted.

Net Margin = (Net Income / Revenue) x 100

OpEx

Acronym

Operating Expenditure. Money spent on the day-to-day operations of a business.

P&L

Acronym

Profit and Loss statement. A financial statement summarizing revenues, costs, and expenses over a specific period.

ROA

Acronym

Return on Assets. Measures how efficiently a company uses its assets to generate profit.

ROA = (Net Income / Total Assets) x 100

ROE

Acronym

Return on Equity. Measures how efficiently a company uses shareholders' equity to generate profit.

ROE = (Net Income / Shareholders' Equity) x 100

ROI

Acronym

Return on Investment. A measure of profitability relative to the cost of an investment.

ROI = (Net Profit / Investment Cost) x 100

Unit Economics

Jargon

The profit earned by a single unit of a business — one delivery, one policy, one room-night, one subscriber, one shilling lent — calculated as what the unit earns minus what it costs to serve it. The sector-specific expression of contribution margin, and the test of whether growth creates or destroys value.

Variable Cost

Jargon

A cost that changes in proportion to the level of production or sales.

WACC

Acronym

Weighted Average Cost of Capital. The average rate of return a company is expected to pay to all its security holders.

Working Capital

Jargon

The difference between current assets and current liabilities, representing short-term liquidity.

Working Capital = Current Assets - Current Liabilities

Airline

8 terms

ASK

Acronym

Available Seat Kilometres. A measure of airline capacity calculated as the number of seats multiplied by the distance flown.

ASK = Number of Seats x Distance Flown

Ancillary Revenue

Jargon

Revenue generated from non-ticket sources, such as baggage fees, seat upgrades, and onboard sales.

CASK

Acronym

Cost per Available Seat Kilometre. The unit cost of operating one seat for one kilometre, used to measure airline operational efficiency.

CASK = Total Operating Cost / Available Seat Kilometres

Load Factor

Jargon

The percentage of available seating capacity that is filled with passengers.

Load Factor = (Revenue Passenger Kilometres / Available Seat Kilometres) x 100

RASK

Acronym

Revenue per Available Seat Kilometre. The unit revenue generated per seat per kilometre flown.

RASK = Total Revenue / Available Seat Kilometres

RPK

Acronym

Revenue Passenger Kilometres. A measure of airline traffic calculated as the number of passengers multiplied by the distance flown.

RPK = Number of Passengers x Distance Flown

Unit Cost

Jargon

The cost per unit of output, typically measured per available seat kilometre in the airline industry.

Yield

Jargon

The average revenue per passenger per kilometre flown.

Yield = Passenger Revenue / Revenue Passenger Kilometres

Retail

8 terms

Basket Size

Jargon

The average number of items purchased per transaction, or the average transaction value.

Footfall

Jargon

The number of people entering a retail store or shopping area.

GMROI

Acronym

Gross Margin Return on Investment. A measure of inventory profitability calculated as gross margin divided by average inventory cost.

GMROI = Gross Margin / Average Inventory Cost

Markdown

Jargon

A reduction in the original selling price of a product, typically to clear inventory.

Sales per Square Foot

Jargon

A measure of retail store productivity calculated as total sales divided by selling area.

Sales per sq ft = Total Sales / Selling Area (sq ft)

Same-Store Sales

Jargon

A measure of revenue growth from stores that have been open for at least one year, excluding new store openings.

Sell-through Rate

Jargon

The percentage of inventory sold relative to the amount received from the supplier.

Sell-through Rate = (Units Sold / Units Received) x 100

Shrinkage

Jargon

The loss of inventory due to theft, damage, or administrative errors.

Hospitality

7 terms

ADR

Acronym

Average Daily Rate. The average revenue earned per occupied room per day.

ADR = Total Room Revenue / Occupied Room Nights

CPOR

Acronym

Cost per Occupied Room. The total cost of servicing one occupied hotel room.

Flow-through

Jargon

The percentage of incremental revenue that flows through to the bottom line as profit.

Flow-through = (Incremental Profit / Incremental Revenue) x 100

GOPPAR

Acronym

Gross Operating Profit per Available Room. A measure of hotel profitability that includes all revenue streams.

GOPPAR = Gross Operating Profit / Available Room Nights

Length of Stay

Jargon

The average number of nights guests stay at a hotel.

Occupancy Rate

Jargon

The percentage of available rooms that are occupied.

Occupancy Rate = (Occupied Rooms / Available Rooms) x 100

RevPAR

Acronym

Revenue per Available Room. A measure of hotel performance calculated as total room revenue divided by available room nights.

RevPAR = Total Room Revenue / Available Room Nights

Telecom

7 terms

ARPU

Acronym

Average Revenue per User. A measure of revenue generated per subscriber.

ARPU = Total Revenue / Average Subscribers

CAC Payback

Jargon

The time it takes to recover the cost of acquiring a customer.

CAC Payback = Customer Acquisition Cost / (Monthly Revenue per Customer x Gross Margin)

CLV

Acronym

Customer Lifetime Value. The total revenue expected from a customer over their entire relationship with the company.

CLV = (Average Revenue per User x Gross Margin) / Churn Rate

Churn Rate

Jargon

The percentage of subscribers who discontinue their service over a given period.

Churn Rate = (Lost Subscribers / Total Subscribers) x 100

Net Additions

Jargon

The number of new subscribers minus the number of churned subscribers.

Penetration Rate

Jargon

The percentage of a market that has subscribed to a service.

SAC

Acronym

Subscriber Acquisition Cost. The cost of acquiring a new subscriber.

Education

6 terms

Cost per FTE

Jargon

The cost per full-time equivalent student.

Cost per FTE = Total Cost / Full-Time Equivalent Students

Enrollment Yield

Jargon

The percentage of admitted students who choose to enroll.

Enrollment Yield = (Enrolled Students / Admitted Students) x 100

FTE

Acronym

Full-Time Equivalent. A unit that measures the workload of an employee or student.

Graduation Rate

Jargon

The percentage of students who complete their program within a specified time frame.

Net Tuition

Jargon

Tuition revenue minus financial aid and scholarships.

Net Tuition = Gross Tuition - Financial Aid - Scholarships

Retention Rate

Jargon

The percentage of students who continue their enrollment from one period to the next.

Pharma & Healthcare

7 terms

Chargebacks

Jargon

Amounts deducted from a manufacturer's invoice by a wholesaler for sales to qualified entities like government programs.

Formulary

Jargon

A list of medications covered by a health insurance plan.

Gross-to-Net

Jargon

The difference between a drug's gross sales price and its net revenue after rebates, discounts, and chargebacks.

Gross-to-Net = Gross Sales - Rebates - Discounts - Chargebacks

PBM

Acronym

Pharmacy Benefit Manager. A company that manages prescription drug benefits for health insurers.

Prior Authorization

Jargon

A requirement that a healthcare provider obtain approval from a payer before prescribing a medication or service.

Rebates

Jargon

Discounts or refunds paid to payers (insurance companies, government programs) based on volume or other agreements.

Sell-through vs Sell-in

Jargon

Sell-through is the actual sale to the end consumer; sell-in is the sale from manufacturer to distributor or retailer.

SaaS & Technology

8 terms

ARR

Acronym

Annual Recurring Revenue. The annualized value of all subscription contracts.

ARR = Monthly Recurring Revenue x 12

Burn Multiple

Jargon

A measure of capital efficiency calculated as net burn divided by net new ARR.

Burn Multiple = Net Burn / Net New ARR

CAC

Acronym

Customer Acquisition Cost. The cost of acquiring a new customer.

CAC = Total Sales & Marketing Spend / New Customers Acquired

Expansion Revenue

Jargon

Additional revenue generated from existing customers through upsells or cross-sells.

LTV

Acronym

Lifetime Value. The total revenue expected from a customer over their lifetime.

LTV = (Average Revenue per User x Gross Margin) / Churn Rate

MRR

Acronym

Monthly Recurring Revenue. The monthly value of all subscription contracts.

MRR Churn

Jargon

The monthly revenue lost due to customer cancellations or downgrades.

NRR

Acronym

Net Revenue Retention. A measure of revenue retention that includes expansion, contraction, and churn.

NRR = (Starting MRR + Expansion MRR - Churned MRR - Downgraded MRR) / Starting MRR

Manufacturing

9 terms

Absorption Costing

Jargon

A costing method that includes all manufacturing costs (direct materials, direct labor, and overhead) in the cost of a product.

Bill of Materials

Jargon

A comprehensive list of all materials, components, and quantities needed to manufacture a product.

Capacity Utilization

Jargon

The percentage of a manufacturing plant's total capacity that is being used.

Capacity Utilization = (Actual Output / Maximum Capacity) x 100

Lean Manufacturing

Jargon

A production methodology focused on minimizing waste and maximizing efficiency.

OEE

Acronym

Overall Equipment Effectiveness. A measure of manufacturing productivity calculated as availability x performance x quality.

OEE = Availability x Performance x Quality

Scrap Rate

Jargon

The percentage of materials or units that are discarded as waste.

Standard Cost

Jargon

The predetermined cost of producing a unit of output, based on expected costs of materials, labor, and overhead.

Throughput

Jargon

The rate at which a system produces output.

Yield

Jargon

The percentage of good units produced relative to the total units started.

Yield = (Good Units / Total Units Started) x 100

Banking

8 terms

Capital Adequacy Ratio

Jargon

A measure of a bank's capital relative to its risk-weighted assets.

Cost of Funds

Jargon

The interest rate paid by banks for the funds they use to make loans.

Cost-to-Income Ratio

Jargon

A measure of bank efficiency calculated as operating expenses divided by operating income.

Cost-to-Income Ratio = Operating Expenses / Operating Income

Loan-to-Deposit Ratio

Jargon

The ratio of a bank's total loans to its total deposits.

Loan-to-Deposit Ratio = Total Loans / Total Deposits

NIM

Acronym

Net Interest Margin. The difference between interest income and interest expense, divided by interest-earning assets.

NIM = (Interest Income - Interest Expense) / Interest-Earning Assets

Net Charge-off Rate

Jargon

The percentage of loans that are written off as uncollectible, net of recoveries.

Provisioning

Jargon

The practice of setting aside funds to cover potential loan losses.

RoRWA

Acronym

Return on Risk-Weighted Assets. A measure of bank profitability that accounts for the risk of its assets.

RoRWA = Net Income / Risk-Weighted Assets

CPG

9 terms

Distribution Depth

Jargon

The percentage of stores or outlets that carry a product.

Gross-to-Net

Jargon

The difference between a product's gross sales price and its net revenue after trade promotions, discounts, and allowances.

Gross-to-Net = Gross Sales - Trade Promotions - Discounts - Allowances

Margin per Case

Jargon

The profit margin earned per case of product sold.

Planogram

Jargon

A visual representation of how products should be arranged on store shelves to maximize sales.

Sell-in

Jargon

The sale of products from a manufacturer to a retailer or distributor.

Sell-through

Jargon

The sale of products from a retailer to the end consumer.

Trade ROI

Jargon

The return on investment from trade promotional spending.

Trade ROI = (Incremental Sales - Trade Spend) / Trade Spend

Trade Spend

Jargon

The money spent by manufacturers to promote their products to retailers, including promotions, displays, and discounts.

Velocity

Jargon

The rate at which a product sells through retail stores, typically measured in units per store per week.

Energy Utilities & Grid

6 terms

Collections-to-billing ratio

Jargon

The share of electricity revenue that reaches the collection pot after subtracting freebie days, subsidies and arrears from gross billed energy.

Pre-approved capex (RPM)

Jargon

A grid investment programme that has been approved in advance by the regulator — projects added to the rate base before they are built, reducing disallowance risk for the utility.

Prudence review

Jargon

The regulator's test of whether an investment was reasonable when made. Failing it risks disallowance — capital spent but excluded from the rate base, earning nothing for the asset's life.

RAB return formula

Formula

The allowed profit a utility earns on a rate-base asset: the WACC applied to the asset's remaining net value. Depreciation merely recovers the original cost.

Annual RAB Profit = Remaining Net Asset Value × Allowed Return (WACC)

Regulatory Asset Base (RAB)

Jargon

The accumulating net book value of approved network assets on which a regulated utility earns its allowed return. Grows with prudent, regulator-approved capital expenditure and shrinks with depreciation.

Technical vs commercial losses

Jargon

Energy lost as heat through wires and transformers (technical) plus the gap between energy delivered and revenue collected due to theft, metering errors and unbilled accounts (commercial).

Renewables & IPPs

8 terms

Cash waterfall

Jargon

The contractual order in which project revenue is paid out: O&M first, then reserves, then debt service, and only the remainder to equity — which is why equity absorbs volatility.

DSCR = Cash Flow Available for Debt Service ÷ Scheduled Debt Service

DSCR (Debt Service Coverage Ratio)

Formula

Cash flow available for debt service divided by scheduled debt payments. Below 1.0x means the project cannot pay its debt from operations; lenders typically require 1.2x–1.35x.

DSCR = Cash Flow Available for Debt Service ÷ Scheduled Debt Service

LCOE (Levelised Cost of Energy)

Formula

The discounted lifetime cost of building and operating a project divided by its discounted lifetime energy output — the minimum average price per MWh at which the project breaks even.

LCOE = (Σ Discounted Total Costs) ÷ (Σ Discounted Energy Output)

LCOS (Levelised Cost of Storage)

Formula

The cost per MWh of delivering energy through a battery — the decision number for hybrid bids, compared against the shape premium and scoring points storage unlocks.

LCOS = (Discounted cost of storage system) ÷ (Discounted MWh discharged over life)

P50 / P90

Jargon

Probabilistic annual production estimates: P50 is exceeded half the time (the fair business-case number); P90 is exceeded nine years in ten (the conservative number lenders size debt on).

Shape / profile risk

Jargon

The mismatch between when a plant produces (e.g. midday solar) and when power is most valuable (evening peak) — the reason a flat $/MWh price is rarely the whole story in a PPA.

Special Purpose Vehicle (SPV)

Jargon

A standalone project company that owns a single power plant, isolating its assets and cash flows from the developer's balance sheet so lenders depend only on the project itself.

Winner's curse

Jargon

The worst outcome in project tenders: winning at a price below the project's true economics, locking in losses for the 15–20 year contract term.

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