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Founder campaign — SME pathway
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Most finance courses teach you how a bank analyses a company. That's not your problem. Your problem is: why does the business show a profit but the bank account looks empty? How do you price a new service without guessing? When does hiring the next person actually pay for itself? Marginkraft's SME pathway was built for exactly this. You learn contribution margin by modelling your own pricing decision. You learn cash conversion by tracing why profit and cash move in opposite directions. You learn working capital by seeing where growing businesses run out of runway, not because they're unprofitable, but because they scaled faster than their cash could follow. The difference is the example. Generic finance courses use a steel manufacturer from a 1990s textbook. Marginkraft uses the decisions a founder actually faces: a service business repricing a retainer, a product business extending credit to its first big customer, a growth-stage company deciding whether to take on debt. Industry-specific jargon. Real scenarios. An AI tutor that answers your question at 11pm when you're staring at the numbers. No finance degree. No full-day workshop. 20 hours, at your pace. Try it free at marginkraft.com/trial. Pick the SME pathway. No signup needed. #founders #entrepreneurs #SME #smallbusiness #cashflow #financialliteracy #businessgrowth
Founder campaign — short version
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Profit ≠ cash. That's the mistake that kills small businesses. Marginkraft's SME pathway teaches founders the finance that actually matters — contribution margin, working capital, breakeven — using your business as the example, not a 1990s textbook. 20 hours. Self-paced. No finance degree. Free taster, no signup: marginkraft.com/trial #founders #smallbusiness #cashflow #financialliteracy
Founder campaign — original post
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Most founders can read a P&L by year three. But by then, they've already made the expensive mistakes. Pricing a product below contribution margin. Watching profit disappear into unpaid invoices. Growing revenue while running out of cash. Marginkraft fixes that. The SME pathway teaches you what matters: profit-to-cash conversion, working capital, reading financial statements, contribution margin, breakeven. In plain language, with your kind of business as the example. 20 hours. Self-paced. No finance degree required. Try it free at marginkraft.com #founders #smallbusiness #financialliteracy #entrepreneurship #businessgrowth
